TRANSFORMATION FAILURE IS ACCEPTED LIKE A LAW OF NATURE

Paula Schwartz wrote Enterprise Readiness and developed the SCALE Framework to explain why transformation outcomes are so consistent — and why success is not.

Grounded in the lineage of Peter Drucker (structure drives behavior), Safi Bahcall (small shifts change systems), and Dan Heath and Chip Heath (Switch vs Change), her work helps leaders see and manage the invisible conditions that determine whether transformation efforts succeed or stall.